DEANNA REYES// Carlos Vives Colombian Vallenato with a twist has been a staple in my life since I was born. The Grammy winning singer songwriter has a career that spans over 30 years, all filled with innovation and appeal to all ages and Latinos across the globe. Vives wasn’t always a music giant, he began his career acting in telenovelas before releasing his ballad album ‘No Podras Escapar De Mi’ which was preceded by two more ballad albums, which failed to popularize. Vives found his sound when he collaborated with a Vallenato band called ‘La Provincia’ and began to infuse rock and indigenous Colombian sounds into a classic Vallenato composition. The album led to success all over Latin America and charted in American Billboards Charts, and Vives has become a legend amongst Latino artists.
Vives’ recent hit “La Bicicleta”, a collaboration with other Colombian superstar Shakira, swept the Latino music world by storm. The track combines cumbia, pop, as well as some indigenous wind instrument, in fun way which incites people to get up and dance. The song came along with a video which was filmed in both artists’ hometowns and features the real people living in them in a nostalgic and colorful background.
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